To celebrate its first anniversary, Myntra’s lightning-fast delivery arm M-Now pulled off a bold, mouth-watering marketing stunt — a six-foot edible billboard placed inside Maxus Mall in Borivali, Mumbai. What looked like a conventional advertisement actually turned out to be a giant cake, leaving onlookers both delighted and bewildered. A Campaign That Blurs Reality and…
London / Düsseldorf, 20 November 2025 — WPP Media has been awarded the consolidated media business for Henkel Consumer Brands across 30 European markets, marking a major expansion of the companies’ ongoing partnership. Under the new agreement, WPP Media will handle digital media activation for Henkel’s key brands — Persil, Perwoll, Bref, Schwarzkopf, and Syoss…
Purchase, NY / London – 20 November 2025 — Gatorade today announced a strategic new partnership with F1 ACADEMY and 16-year-old French rookie driver Lisa Billard, marking a strong commitment to nurturing performance support for young female athletes. Fueling the Future of Women’s Motorsport The deal comes under Gatorade’s Fuel Tomorrow initiative, which is aimed…
Perplexity has officially launched Comet, its AI-powered, agentic browser, on Android, taking its signature AI-native browsing experience from desktop to mobile. A New Chapter for Comet Comet, described by Perplexity as the “world’s first truly AI-native browser,” was first introduced in July 2025 for desktop users. With its Android release, the company now brings that…
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